Overview
Spud: Motion Graphic Announcement Video
We partnered with Spud to help launch their reimagined brand identity with a video that feels as fresh and bold as their mission. Built to grab attention and make an instant impression, the final piece is a lively celebration of everything Spud stands for, sustainability, accessibility, and a bit of fun along the way.
Announcing a Bold New Chapter
The goal was to create a fast-moving, upbeat video that would introduce Spud’s new look to existing customers and new audiences alike. From tone to pacing to visuals, every element was crafted to reflect the vibrant, optimistic energy behind the brand refresh. This wasn’t just a logo update, it was a moment to show the world what Spud is really about.
Playful, Punchy, and Designed to Pop
We worked closely with the Spud team to develop the perfect script and vibe for their audience. Through a mix of snappy visuals, upbeat music, and bright, engaging motion graphics, we delivered a video that’s fun to watch and easy to share. From early creative direction to final delivery, this was a true collaboration... and one that brought Spud’s sizzling new identity to life with colour and confidence.
Let's make something awesone
