Overview
CFMOTO: Sport Commercial
From tight turns to high-speed desert runs, we captured the machine’s power, precision, and agility through cinematic visuals and dynamic riding. Designed to excite, this video positions the CFMOTO Sport as the ultimate ride for those who push limits. The CFMOTO Sport was 1 of 4 products we shot for CFMOTO, check out some of the other videos from the project below!
We aimed to create a fast-paced, action filled video to create buzz and excitement for the CFMOTO Sport.
The goal was to show the CFMOTO Sport in its element: fast, responsive, and built for off-road adrenaline. While the action is great and all, we also wanted viewers to imagine themselves on these vehicles having a great time surrounded by great friends.
We knew we needed a location where we could really kick the dust up.
We found the perfect location in Osoyoos, not only was there ample space for the side-by-sides to roam free, but space for our transport vans, crew, and camera equipment to be an arms reach away while still being out of frame. When casting, we prioritized talent who had experience driving side-by-sides, our lead driver Kamryn is not only a professional stuntwoman, but a competitive drifter. On the day of our production we were blessed by the weather gods... In the early morning we received some light rain that helped minimize the desert dust just enough to still kick it up without completely caking our crew and all of our equipment. This was the last production day for our project with CFMOTO and it ended on a high note!
Let's make something awesone
